The B2B Circulation Authority for Intelligent and Cost-Effective Management

CircExperts, The Circulation Authority, has a simple and direct mission statement – to provide our clients with top level service in order to remain viable in the B2B Publishing Industry. That goal being to recommend or conduct intelligent and cost-effective circulation/audience development processes that will assist retaining interested/qualified market audience “members” (for print and online offerings) who are prime prospects for specialized business advertisers.

According to Barry Green, President of CircExperts, “B2B publishers today need not be faced with the dilemma of choosing between eliminating their circulation audits or having to exceed their audience development budgets to retain the value of their audited files. Our utmost objective is to assist in retaining that value and do it for less money.”

Barry's expertise also encompasses the creation and maintenance requirements and programs for the desired "INTEGRATED DATABASE" fulfillment in which the customer centric view of the entire audience of a brand is used for multiple revenue streams and streamlined accessability and usability of all data points across all channels of audience involvement.